Peck’s Initiatives

HOW DID IT BEGIN?

Founded in 2018 by Patricia Peck, PhD, and CEO of Peck Advogados, the Privacy BR Committee is made up of a select group of professionals affiliated with companies from more than 15 market segments, such as Education, Energy, Finance, Healthcare, Retail, Manufacturing, Jewelry, Services, and Real Estate. They meet to share daily corporate experiences and foster discussions related to regulatory advances in personal data protection and more technical issues related to privacy and cybersecurity.

Committee members meet periodically, with regular meetings held monthly via videoconference or in-person in a hybrid format, to welcome special guests, including international experts, and at special events.

WHATSAPP GROUP

Meetings can also be joined and interacted through a dedicated WhatsApp group, created to share news, content, and events related to the Committee’s objectives. This makes it an important networking channel and source of quality information to keep the company it represents up to date. In the opinion of our Committee Chair, Dr. Patricia Peck Pinheiro, “this is an opportunity to analyze regulatory trends in more depth, identify and highlight socioeconomic impacts, and methods for complying with new privacy and cybersecurity rules.”

Join this community of experts and professionals dedicated to privacy and cybersecurity.

Interested in participating?

Send an email to comiteprivacybr@peckadv.com.br

ESG PROGRAM

The Peck Institute for Digital Citizenship (IPCD) was created in 2010 (then known as iStart) by Dr. Patrícia Peck Pinheiro, a lawyer specializing in Digital Law, with the goal of promoting education in Digital Ethics and Security among Brazilian families.

IPCD’s mission is to develop the new digital citizen.

The goal is to build a sustainable Digital Brazil through Digital Education. The Institute works directly with schools to train teachers and students better equipped to deal with the new challenges of the Digital Society and the growing use of technological resources, both inside and outside the classroom.

Sustainable Agenda

One of the pillars of the Peck Institute for Digital Citizenship’s work is to align its actions with the guidelines and objectives of the UN 2030 Agenda.

Actions and Initiatives

The IPCD has four programs focused on developing digital citizenship for young people and also carries out special projects with partner institutions:

Learn more
Peck Institute

 LGPD Certification

The LGPD Certification was launched in 2022 with the goal of validating the degree to which institutions comply with the guidelines established by the General Data Protection Law (LGPD). In addition to verifying compliance, the certification aims to encourage engagement and strategic planning by educational managers regarding the ethical, responsible, and transparent use of technology.

Peck Institute

Safe Digital School Certification

The Safe Digital School Seal is a four-level certification program administered by the Peck Institute for Digital Citizenship since 2010. Its primary goal is to strengthen institutional defenses against concerns related to bullying and cyberbullying within educational environments.

IPCD Reach

Peck Institute maintains an extensive network across Brazil, uniting: Educational institutions, Teachers and volunteers, Families and young people.

Peck Institute

 Digital Citizenship Campaign

The Digital Citizenship Campaign is an educational initiative designed to promote awareness about the essential precautions individuals must take—especially in the digital environment. It focuses on simplifying the understanding of both national and international regulations, including the Brazilian General Data Protection Law (LGPD) and the European General Data Protection Regulation (GDPR).

Its central mission is to clarify the rights and responsibilities surrounding the use and protection of children’s and adolescents’ personal data, fostering ethical, responsible, and informed digital engagement.

 Campaign numbers:

O Instituto Peck de Cidadania Digital possui uma rede em todo o Brasil que integra: instituições de ensino, educadores, voluntários, famílias e jovens. São mais de 450 escolas cadastradas em mais de 1.000 cidades no Brasil.

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Peck Advogados was recognized as the best law firm in ARTIFICIAL INTELLIGENCE in Brazil in 2024.

This award reflects our deep commitment to the study and practical application of AI and other emerging technologies.

Our approach uniquely combines THEORY AND PRACTICE, creating a solid bridge between the academic world and real market demands. This strategic connection allows us to develop legal solutions that not only address present-day challenges but also anticipate trends—keeping our clients one step ahead.

How we participate in the innovation process within companies:

  • Advanced testing of Artificial Intelligence systems
  • Evaluation of vulnerabilities in AI algorithms
  • Parameterization of bots for automated processes
  • Ethics and vulnerability testing for facial recognition and biometrics
  • Ethical and security assessments of complex systems
  • Automation of legal documents
  • Development of Smart Contracts
  • Implementation of Bug Bounty programs
  • Specialized solutions for fraud prevention
  • Analysis of privacy and anonymization solutions
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